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CRITON ANNOUNCED AS HEADLINE SPONSOR OF SCOTTISH HOTEL AWARDS 2018

13 March 2018

Scottish travel-tech company, Criton, has been announced as the Headline Sponsor of this year’s ‘Scottish Hotel Oscars’, taking place at the Sheraton Grand Hotel & Spa in Edinburgh on Sunday 22 April.

Now in their 15th year, the awards have been developed to highlight excellence and distinctive character in hotels, guest houses and other establishments. To win, hotels are reviewed extensively and must show a commitment to continuous improvement. The winners of the Regional awards were announced on the 16, 17 and 19 January for Glasgow, Inverness and Edinburgh respectively.

Julie Grieve, CEO and founder of Criton, said:

“An authentic and high-quality guest experience underpins the success of the Scottish hospitality sector and we are delighted to support the Scottish Hotel Awards to showcase the very best of the industry.

“As a travel-tech company we are introducing new and innovative ways in which hotels can interact with today’s digitally-savvy traveller and we believe that there is a strong synergy between what we are doing to enhance the guest experience and the aims of every hotel owner in Scotland.

“The gala dinner promises to be a glittering night and I’m looking forward to celebrating the very best places to stay in Scotland.”  

Damian Riley-Smith, Chair of the Scottish Hotel Awards, added:

“The Scottish Hotel Awards encourage, recognise and reward excellence and I am delighted that Criton, who support hotels to enhance their guest experience, is supporting our work. We look forward to an evening celebrating our country’s very best.”

The UK’s first DIY app-builder for the hospitality sector, Criton allows hotels and property owners the ability to create their own branded app by providing useful content, promoting offers through push notifications and keeping their guests up to date.

Since Criton was founded in 2016, the Edinburgh and London-based travel-tech start-up has grown rapidly, attracting leading players in the hotel and serviced apartment industry.

About Criton Apps

  • Criton is the first product developed and launched by Information Apps for the travel and hospitality sector.
  • Criton is accessed on a subscription basis from £8.99 per month.
  • Backed by a £5m investment Criton is expanding across the UK and overseas.
  • In February Criton launched progressive web app (PWA) functionality, allowing users the ability to open and use apps via a url, then saving the app to their devices home screen. 
  • Criton signed the first reseller agreement with mobile messaging and engagement solutions provider Benbria® in the UK, to give Criton clients the ability to build communication tools into their app, and partnered with Bubbl, the location-based push notification technology that aids hotels to promote offers and promotions to guests depending on their location.
  • There are over 4 million locations across the world offering hotels, serviced apartment, holiday lets, guest houses and B&Bs and this is a growing market.